Creative Studio Inspiration: Kevin DuBose's Content Machine Setup

If you're serious about creating high-impact video content at scale, Kevin DuBose's studio workflow is the gold standard. In this breakdown, Kevin shares how he uses a simple but strategic creative setup to produce 30 Hormozi-style reels in just 2 hours—without sacrificing quality or impact.

Why This Strategy Works

Short-form video is dominating right now. Platforms like Instagram, TikTok, YouTube Shorts, and Facebook Reels are all pushing the same style: vertical, fast-paced clips with captions, sound effects, and high visual engagement. Kevin's approach is built around this trend, inspired by content giants like Alex Hormozi, Grant Cardone, and Ryan Pineda.

What Kevin’s Studio Isn’t—and What It Is

This isn't just an editing tutorial or a DIY setup guide. It's a repeatable content system designed for creators, coaches, and business owners who are ready to scale.

Kevin emphasizes this isn't for people who want to do everything themselves or aren’t ready to delegate. It’s for people who:

• Want to show up consistently online
• Don’t have endless hours to create content
• Understand the value of smart systems and outsourcing

The Creative Strategy Behind Kevin’s Studio

Kevin breaks the process into 3 simple phases:

1. Plan Like a Pro

Using a detailed content planning spreadsheet, Kevin helps clients identify:

• Their content pillars
• FAQs
• Sales objections to debunk
• Niche inspiration sources

He even incorporates hashtag research—yes, they still work!

📄 Want the exact planning doc Kevin uses? It’s available via a link in the video description.

2. Batch Record Your Reels

Kevin’s shooting setup is straightforward: a camera, a spreadsheet, and a ton of prep. His advice:

• Film one sentence at a time (you’ll be jump-cutting anyway)
• Repeat your hook multiple times with different tone and angles
• Knock out 30 reels in 2–3 hours using this method

Pro Tip: Keep your outfit consistent (like Kevin’s black shirt and blue hat) or swap it between takes for variety.

3. Edit or Outsource

Editing is where most creators get stuck. Kevin shares three options:

• Learn it yourself (YouTube University is real)
• Hire on Fiverr or Upwork (hit or miss, beware of communication barriers)
• Work with a pro (like Kevin’s team, who know hooks, watch time, and how to grab attention)

He also highlights the importance of shipping your files to an editor if you want to save time and maintain quality.

“You get rewarded for putting in the effort. Not in an algorithm hack way—but because people can feel that you care.”

Final Thoughts: Scale with Purpose

Kevin’s studio setup isn’t about gear—it’s about systems, mindset, and delegation. His workflow is a masterclass in scaling content creation without burning out.

If you're spending too much time editing or not posting enough content, this strategy might be the missing piece.